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ZALORA decides to have a POP-UP STORE here in Metro Manila

August 9, 2016

ZALORA decides to have a POP-UP STORE here in metro manila


First off, who does not love online shopping? I doubt if there's anyone out there who would hates online shopping. It saves you from gas, parking and not to mention time. Why online shopping? Because it's frowned upon to be in a store bra-less, sweat pants and with a glass of wine. And the feeling when the package arrives, my God, it's like Christmas all over again. Every package feels like a present (no kidding) 


So when ZALORA launched in the Philippines, I wanted to flip out! Finally an actual fashion destination online made easier and delivered right to your doorstep. Not just that, they have a majority of the huge brands here in the Philippines.


To be honest, before I even got invited to be part of this event, I've been a loyal customer to ZALORA, not to mention my whole family since they had a great experience the first time they went online shopping and now, probably everyone I know. Since everything is so easy to navigate, the promos are pretty awesome, on rare occasions 50-70% right off the bat and lastly, ZALORA is reasonable when it comes to returns, maximum of 30 days. Seriously? Store malls are only 7 days. How cool is that?


If anyone out there doesn't believe in love at first sight, you're probably shopping on the wrong site. Also, remember when Monday hits, there's nothing a little online shopping can't fix.

Merging the traditional brick and mortar store with the convenience and modernity of online shopping, ZALORA marks the 2nd year of its annual pop-up store. The initiative, which aims to ease Filipino shoppers into limitless world of e-commerce.


"In line with our  goal to educate more Filipinos about online shopping, ZALORA introduced our second pop-up click and mortal store in BGC. A major part of our omnichannel  approach to build confidence in a new stay of shopping and in a young brand like ZALORA. Last year's pop-up store allowed us to get many traditional customers to try online shopping, and eventually become loyal ZALORA customers. We are excited to do the same this year, with even bigger, better pop-up store," says Paulo Campos, ZALORA CEO and Co-founder.


To those of you who don't know, ZALORA is the Asia's Online Fashion Destination, is one of the country's pioneer in e-commerce, and has grown significantly over the years. Their strength lies in their understanding of the market and adapting to its ever-changing behavior. Since its launch in 2012, the brand managed to become top of mind when it comes to stylish, affordable fashion made available at the click of a button. Going against preconceived notions that e-commerce is complicated and difficult to manage, ZALORA features an easy-to-navigate site, and offers options like cash on delivery, free delivery for orders above 995 PHP, and 30-day free return period to make the overall experience easy and hassle-free.

 Click and Mortar : A Digital Lifestyle Concept


The ZALORA Pop-up Store reflects modernity both its operations and designs. The e-commerce store's flagship is simple, sleek, and spacious, enabling shoppers to see everything at glance. Upon entry, they are greeted with an extensive yet carefully curated selection of apparel, shoes, and accessories, which showcase the latest collection. The items are mix of ZALORA's own private labels designed by in-house designers in Singapore : ZALORA, Something borrowed, and 24:10, together with other labels that fashion-forward customers are sure to love.

 Was one of the lucky winners to take home a ZALORA box.

  My date for the ZALORA Pop-up event - Esther Lee

 Media Contact:


Colene Yap

ZALORA Philippines

Head of Corporate Communication



Bianca Manalang

Bridges PR

Media Relations



Vince Flores

ZALORA Philippines

Head of Public Relations




Thank you so much for having me and for the awesome shopping spree!




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